Obalende Foods expands its menu and launches a free online cooking academy.
Obalende Foods, popularly known as Obalende Awka, a renowned culinary establishment, is delighting food enthusiasts with their diverse range of hot meals and beverages. Specialising in Yoruba, Efik, and Igbo cuisines, Obalende Foods offers a delectable array of dishes under three distinct brand names: Obalende Amala, Ekaette Calabar Kitchen, and Adaora Igbo. In addition to their regional specialties, they have collaborated with McCoy Foods to craft an assortment of a la carte continental dishes, pizzas, and sharwamas.
In an ambitious move to broaden their presence, Obalende Foods has announced plans to expand to the cities of Asaba and Enugu, thereby emphasising the need to establish a stronger brand identity. With their certification and registration on popular global online food apps like Jumia Foods, Glovo, and Oyanow, Obalende Foods ensures the prompt delivery of high-quality, nutritious meals to customers in Abuja and Awka.
To further share their culinary expertise and passion for cooking, Obalende Foods has unveiled a groundbreaking initiative—the Free Online Cooking and Food Academy. The academy, spearheaded by Obalende Foods’ visionary founder, aims to empower individuals with the skills to prepare and serve scrumptious meals.
Motivated by the exorbitant fees young ladies pay to learn cake baking and pastry making, the academy seeks to bridge this knowledge gap by offering comprehensive and complimentary classes. The Free Online Cooking/Food Academy curriculum encompasses various culinary domains, including local and continental cuisine, cake making and pastries, smoothies and fruit-based beverages, tiger nut processing, as well as essential topics such as food hygiene, preservation, management, kitchen safety, first aid, and non-toxic pest control techniques.
This immersive programme, slated to run for a duration of 12 months, will provide students with a hands-on experience at Obalende Studios during practical sessions. Although the courses do not grant formal certificates, the focus lies on fostering culinary expertise and nurturing a deep appreciation for the art of cooking.
Obalende Foods anticipates numerous advantages from this initiative, which extend beyond enhancing brand awareness. The free online cooking and food academy will contribute to elevating brand equity and reinforce their corporate social responsibility efforts. Moreover, there is potential to bolster the customer contact-to-conversion ratio, solidify Obalende Foods’ standing as an industry leader, and foster a loyal and dedicated customer base.
Obalende Foods is committed to delivering exceptional value to its audience and plans to continue hosting the twice-weekly programmes until any technical challenges are resolved, enabling a seamless transition to live broadcasts.
As Obalende Foods revolutionises the culinary landscape, food enthusiasts across the nation eagerly anticipate partaking in this extraordinary opportunity to hone their cooking skills and savour the delights of Obalende’s renowned delicacies.